roope ruotsalainen - ordinary days after each other lived by roope ruotsalainen
Ordinary days after each other lived by Roope Ruotsalainen
linkedin profile to catch the official information.
facebook profile to connect unofficially (requires login).
twitter profile to see HOW frequently social media is being used.
flickr profile to have a glance of a random collection.
google profile to summarize everything.
showroom to return to some old memories.
black lines to see the backstage of the business.
About


Obsession with observing the surrounding phenomena - world, digitalization, politics, and marketing.

Roope Ruotsalainen is a digital marketing philosopher, who enjoys writing and photographing. Currently he is working as a big thinker and leader of Search and Digital Performance unit for Dagmar, the leading media agency in Finland. Ruotsalainen has been working as a journalist and several years as an entrepreneur in interactive and print media production.
To contact the author, email contact(x)rooperuotsalainen.com or browse profiles linked above.





Publications


Contributing author in DigiTalikko (dagmar.typepad.com/digitalikko)
Contributing author in Luovat (dagmar.typepad.com/luovat)

Sosiaalinen media kulissien takana, Mediaviesti 10. June 2010 [read]
Mainoksesi on ärsyttävä, Mediaviesti 18. February 2010 [read]
Datassa on tulevaisuus, Mediaviesti 10. December 2009 [read]
Onko brändisi olemassa?, Mediaviesti 9. October 2008 [read]
Suomalaisen lompakolle sukelletaan verkon kautta, Mediaviesti 10. April 2008 [read]
Oletko yhteisöllisesti optimaalinen?, Mediaviesti 25. October 2007 [read]
Sukupuoli ja seksi mainoksessa: Onko vaatemainostaja vastuussa kauneusihanteista?, essay, October 2007 [read]
Hakukoneet: taktiikkaa ja tutkimusta, Mediaviesti 13. September 2007 [read]
Hakukoneiden hyödyntämättömät mahdollisuudet, Mediaviesti, 16. May 2007 [read]
Pelkkä näkyminen ei riitä, on myös löydyttävä, Mediaviesti, 25. January 2007 [read]
Several articles, Ruotuväki Finnish Defence Forces newspaper, March - November 2006
Legal restrictions of using taboos in advertising: Analysing violence as a taboo, HSE, May 2005 [read]
Several articles, BScBA Bulletin student union magazine, January - December 2004






Awards

Cannes Lions, Young Creatives Finland 2009, Gold in media lions / Don't Drink and Drive Naked

Effie Awards Finland 2008, Silver Effie / Toisenlainen Lahja - miten vuohesta tehtiin suomalaisten hittilahja

Grand One 2008, shortlisted (tuloksellisin verkkokampanja) / Heitä Afrikkaa Vuohella

Cannes Lions Young Creatives 2007, Grand Prix (national media agency series) / Varaudu Katastrofiin!

MTL Hopeasulka 2007, Luovat-blog

Venture Cup 2004 business idea competition /team Pharsol
    - 1st place in the regional competition
    - Among the 10 best in national competition